Choosing the right shampoo

A photo posted by Jennifer Linklater (@beauty_under_10) on

When going to pick a shampoo, seeing all of the different shampoos —including dry shampoo—each with its own blend of fresh, effective ingredients. How to choose what is right for you?

I’ve learned not to put hair into ‘dry’ ‘normal’ or ‘oily’ categories; instead I look at the ingredients and the effect they have on my hair. 

Need strength?

For hair that breaks easily or is often heat styled, you’ll want to find protein-rich shampoos with ingredients designed to nourish hair. 

Olive oil helps increase strength (to stop snapping and breaking). 

Designed for any hair type that repeatedly undergoes heat styling, CHI STYLING CHI IRON GUARD44 THERMAL PROTECTING SHAMPOO provides the proper foundation and protection to ensure a vibrant appearance. 

Vitamins A & E, jojoba oil and olive oil ensure conditioning, protection and shine.

Plant-based formulas using ingredients like jojoba are excellent for fine, flat, thinning hair that needs volume, fullness and body. BEAUTY WITHOUT CRUELTYSHAMPOO strengthens and protects each hair strand to improve the hair's look and texture. Hair will feel naturally thicker and fuller. Gentle enough for daily use.  

More volume?

Then you need a shampoo made with my new favorite volumizer: sea salt! 

Refreshing mint and seaweed extracts add texture and preps the hair for styling. It also brightens, with an energizing finish.

SHEER BLONDE JOHN FRIEDA®BEACH BLONDE™ COOL DIP™ PURIFYING SHAMPOO cools and refreshes the scalp and restores shine to parched strands.

MOROCCAN OIL EXTRA VOLUME SHAMPOO provides shine, manageability and movement without weighing down the hair. The unique volumizing formula enhances body, has a gentle and rich lather.

Products infused with Argan Oil, Keratin and Grape Seed Oil rejuvenates the hair, giving moisture and shine.  It deeply cleanses while restoring, protecting and nourishing hair and revives shine. 

MARC ANTHONY TRUEPROFESSIONAL OIL OF MOROCCO ARGAN OIL SHAMPOO  combats damage, breakage, dryness, dullness and frizz for stronger, shinier, healthier looking hair.


Searching for something moisturizing? 
This shampoo gently cleanses hair, leaving it beautifully shiny – uses real banana puree!

Its blend of fresh banana and softening butters keep hair hydrated and feeling fab. It’s also gentle enough for color-treated or fragile hair. 

SEXY HAIR HEALTHY COLOR SAFE SOY MOISTURIZING SHAMPOO  is a daily moisturizing shampoo that gives hair pliability and sheen, while soy, cocoa, and argan oils restore hair to its natural softness and strength, while promoting shine and protecting color. 

This Honey'do Shampoo byForever 21 adds shine, bounce, and softness to your hair. It’s made with formulated organic honey making this one a great choice!

Soothe your scalp

Healthy hair starts at the root! If your scalp feels congested or out of balance, PURA D'OR ARGAN OIL PREMIUM ORGANIC SCALP AND DANDRUFFTREATMENT uses tea tree oil, lemon and peppermint to help soothe the scalp and prevent scaling, itching and flaking. 

It is free of harsh chemicals that are the current and leading cause of many chronic hair conditions.

 New shampoo bar by Lush Cosmetics, uses spicy cinnamon, peppermint and clove oils, is made to encourage new hair growth.

Organic Lemongrass and Rosemary Extracts are used in NATURE'S GATE HERBAL BLEND VOLUMIZING SHAMPOO this helps refresh limp hair and build up body and volume. 

Wheat Protein and Organic Clary Sage Oil help strengthen hair for enhanced shine and manageability. 

NATURE'S GATE is a family owned Organic farm; each plant receives individual care, ensuring the highest purity and quality.

Once you know which ingredients work best for you, it’ll be an easy task getting the products you need.

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Jennifer Linklater
"Beauty is more beautiful when it is on the inside"